Monday, August 24, 2015

USA SALES APRIL - MAZDA - The rejuvenated brand has it's best April for 20 years.

Mazda North American Operations (MNAO) today reported April U.S. sales of 24,123 vehicles, representing an increase of 7.5 percent versus last year. Through April, Mazda has sold 102,167 vehicles year-to-date.

Key April 2015 sales notes:
  • Setting a 20-year record, Mazda tallied 24,123 vehicles sold for April 2015 and year-over-year sales up 7.5 percent.
  • Mazda6 sales for April 2015 are up 30.9 percent YOY, establishing the best April for Mazda6 since 2006 with 4,995 vehicles sold.
  • Mazda CX-5 continues to be a favorite and set a record for its best April ever with 8,960 vehicles sold, representing an increase of 31.1 percent YOY.
  • Mazda's outstanding sixth-generation vehicles (Mazda3, Mazda6, CX-5) have combined YTD sales up 9.2 percent and for the month of April are up 14.2 percent YOY.
  • As sixth-generation vehicle sales grow so does SKYACTIV®TECHNOLOGY. Mazda's no-compromise solution to driving performance and fuel efficiency has proven to be an affordable and beneficial solution for consumers. In April 2015, 91.0 percent of Mazdas sold were equipped with SKYACTIV TECHNOLOGY. Sales are up 14.0 percent YOY.
  • Mazda reported Certified Pre-Owned (CPO) April sales of 3,403 vehicles, up 3.0 percent YOY.
Mazda Motor de Mexico (MMdM) reported April sales of 4,288 vehicles, up 62.0 percent versus last year, making it the best April in MMdM history and the 27th consecutive month of YOY growth. Year-to-date sales for MMdM are up 56.0 percent with 16,809 vehicles sold.
Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through more than 700 dealers.  Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City.
  Month-To-DateYear-To-Date
                
  April April % % MTDApril April % % YTD
  2015 2014 Change DSR2015 2014 Change DSR
                
Mazda2 21 752 (97.2)% (97.2)%249 4,560 (94.5)% (94.6)%
Mazda3 8,006 8,586 (6.8)% (6.8)%35,310 32,642 8.2% 7.1%
Mazda5 436 664 (34.3)% (34.3)%4,439 5,652 (21.5)% (22.2)%
Mazda6 4,995 3,817 30.9% 30.9%21,395 16,664 28.4% 27.1%
MX-5 Miata 384 465 (17.4)% (17.4)%1,765 1,721 2.6% 1.6%
CX-5 8,960 6,835 31.1% 31.1%33,253 33,041 0.6% (0.3)%
CX-7 - 1 (100.0)% (100.0)%- 1 (100.0)% (100.0)%
CX-9 1,321 1,314 0.5% 0.5%5,756 6,210 (7.3)% (8.2)%
                
Total Vehicles               
                
CARS 13,842 14,284 (3.1)% (3.1)%63,158 61,239 3.1% 2.1%
TRUCKS 10,281 8,150 26.1% 26.1%39,009 39,252 (0.6)% (1.6)%
                
TOTAL 24,123 22,434 7.5% 7.5%102,167 100,491 1.7% 0.7%
                
                
MEMO:               
                
IMPORT CAR 13,842 14,291 (3.1)%  63,155 61,238 3.1%  
IMPORT TRUCK 10,281 8,150 26.1%  39,009 39,252 (0.6)%  
IMPORT TOTAL 24,123 22,441 7.5%  102,164 100,490 1.7%  
                
DOMESTIC CAR - (7) (100.0)%  3 1 200.0%  
DOMESTIC TRUCK - - N/A  - - N/A  
DOMESTIC TOTALS - (7) (100.0)%  3 1 200.0%  
Selling Days 26 26    103 102    
                
                
Mazda6-Gas (14+MY) 4,995 3,824    21392 16663    
Mazda6-SDN (Pre 14MY)0 -7    3 1    

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