Monday, August 24, 2015

USA SALES APRIL - VOLKSWAGEN - Sales continue to struggle for VW, only the Golf can save them.

  • April sales total 30,009 units
  • The all-new Golf family of vehicles delivered  5,508 units, a 206 percent increase, the best April since 2000
  • The Golf GTI delivered 1,905 units, a 97 percent increase
  • Golf delivered 1,739 units for the month, a 109 percent increase
  • e-Golf delivered 309 units, the best month ever for the vehicle
  • Jetta sedan delivered 11,440 units, a 5.4 percent increase
  • Tiguan delivered 2,402 units, a 20 percent increase
  • High-mileage, TDI® Clean Diesel models accounted for 21.4  percent of sales in April


Volkswagen of America, Inc. (VWoA) has reported sales of 30,009 units delivered in April 2015. The all-new Golf continued to find success in the market with the addition of the Golf R and the start of sales for the all-new Golf SportWagen, which was announced as the official vehicle of USA Cycling on April 30th.  

In April, Golf family sales totaled 5,508 units, marking the best April for the Golf family since 2000.



“We are encouraged by the performance of the Golf family, delivering the best April in15 years, and happy to see the momentum is amplified by the addition of the Golf R and Golf SportWagen joining the lineup,” said Mark McNabb, chief operating officer, Volkswagen of America.

The Chattanooga-built Passat totaled 6,623 units delivered for the month. Volkswagen recently introduced the value laden Limited Edition model, which has a starting MSRP of $23,995

Replacing the Wolfsburg and SE trims, the Limited Edition features the fuel-efficient 1.8-liter TSI engine and a six-speed automatic transmission, along with a standard rearview camera, push-button start, power driver’s seat, and touchscreen radio. 

The Jetta, which was refreshed for the 2015 model year and has a suite of available driver assistance features, continued to show its strength as a core model, with 11,440 units delivered, a 5.4 percent increase over the previous April.

The Tiguan delivered 2,402 units marking a 20 percent increase over the previous April. The Touareg, refreshed for 2015, delivered 619 units: 323 of these were TDI® Clean Diesel models, amounting to 52.2 percent of sales.

April 2015 Sales

April 15April 14Yr/Yr% changeApril15  YTDApril14 YTDYr/Yr% change
Golf            1,739                832109.0%            7,298           3,398114.8%
GTI            1,905                96697.2%            7,659           3,736105.0%
Golf R               327                  -            N/A            1,167                148235.7%
e-Golf               309                  -            N/A               815                 -            N/A
Golf SportWagen            1,228                  -            N/A            1,332                 -            N/A
Total Golf Family                 5,508              1,798     206.3%               18,271                 7,148155.6%
Jetta Sedan          11,440           10,8585.4%          40,984         43,597-6.0%
Jetta SportWagen                     260             2,076-87.5%            2,079           6,705-69.0%
Total Jetta           11,700                    12,934-9.5%               43,063               50,302-14.4%
Beetle Coupe            1,237             1,282-3.5%            4,724           6,487-27.2%
Beetle Convertible            1,152             1,365-15.6%            3,400           4,327-21.4%
Total Beetle                 2,389             2,647      -9.7%                 8,124               10,814-24.9%
Eos               252                365-31.0%               739           1,073-31.1%
Passat            6,623             9,315-28.9%          27,031         33,598-19.5%
CC               516                946-45.5%            1,977           3,920-49.6%
Tiguan            2,402             1,99820.2%            7,994           8,109-1.4%
Touareg               619                5973.7%            2,049           2,162-5.2%
Routan                 -                  231-100.0%                 -             1,028-100.0%
TOTAL              30,009                30,831-2.67%          109,248              118,15   -7.54%

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