Sunday, August 23, 2015
Let Me Introduce You to Peugeot
Growing up on a steady diet of Car and Driver, Road and Track, and Automobile Magazine, the typical Filipino car enthusiast will probably not know what to make of Peugeot. After all, it’s mostly a European-only affair since the 1990’s. Hence, when it arrived here back in early 2000’s and remerged once again a few years back, the brand recall, admittedly, wasn’t so great. It didn’t help that Filipinos had a hard time pronouncing the name thanks to the lengthy string of vowels. Imagine, therefore, the mountain for its distributor to climb just to get recognition in the sea of growing upscale Japanese and American brands, and new entry-level European brands.
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